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Spinning the Truth: The Fine Line Between PR Ethics and Spin
In public relations, “spin doctor” often comes with a negative connotation, implying deceitful tactics. But in reality, PR is about crafting authentic, compelling narratives that connect with audiences. Spin, when…
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Pulak Sarmah Appointed as Head of Corporate Brand Marketing at Sun Pharma
Sun Pharma has appointed Pulak Sarmah as Head of Corporate Brand Marketing. With nearly 20…
Burnout or Breakthrough? Deciphering the 90-Hour Conundrum
L&T Chairman SN Subrahmanyan’s proposal for a 90-hour work week, including working on Sundays to…
Puma’s Ingenious Outdoor Advertising Campaign
Puma's outdoor campaign replaced its iconic "PUMA" logo with "PVMA" to introduce PV Sindhu as…
Bonzer7 Partners with Vaani Kapoor as Brand Ambassador
Bonzer7, a premium tiles brand by Asian Granito India Ltd, has named Bollywood actress Vaani…
Sony Sports Network Attracts Major Advertisers for Australian Open 2025 Broadcast
Sony Sports Network is set to deliver exclusive coverage of the 2025 Australian Open from…
Swiggy Launches ‘Swiggy Serves’ to Combat Food Waste and Hunger
Swiggy has launched 'Swiggy Serves,' its flagship program to combat food waste and hunger. Partnering…
Sony Pictures Networks India Appoints Rajaraman Sundaram as Head of Content Strategy
Sony Pictures Networks India (Culver Max Entertainment) has appointed Rajaraman Sundaram as its new Head…
Disney and FuboTV Join Forces to Create a New Virtual MVPD
The Walt Disney Company is set to merge its Hulu + Live TV service with…
HUL in Advanced Negotiations to Acquire D2C Skincare Brand Minimalist for Rs 3,000 Crore
Hindustan Unilever Limited (HUL) is set to acquire Jaipur-based D2C skincare brand Minimalist, valued at…
Jyoti Sharma Appointed CEO of NASSCOM Foundation, Poised to Drive Social Impact and Digital Equity
The NASSCOM Foundation has appointed Jyoti Sharma as its new CEO, succeeding Nidhi Bhasin. With…
Mili Kapoor Named Product Marketing Lead for iPad at Apple
Mili Kapoor, a seasoned marketing expert, is now the Product Marketing Lead for iPad at…
Masters of PR Live with Ayush Nambiar, Flags Communications | Ep-06
Watch the incredible episode featuring Ayush Nambiar ‪@ayushnambiar‬, Chief Strategist of Flags Communications Pvt. Ltd.…