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The Art of Storytelling: Tradecraft for Today
In this digital age, the role of the storyteller has evolved. To truly connect with today’s audience, storytellers must be more than mere wordsmiths.
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Latest Digital Age
How AI-Driven Tools Are Revolutionizing PR & Digital Marketing
From data analytics to predictive algorithms, AI-driven tools have become essential for PR and digital…
Life of a Freelance PR practitioner
India's freelance workforce is growing, with more professionals leaving corporate roles. The PR industry has…
Facebook’s Public Relations’ Head takes a step down owing to privacy scandal
Eliot Schrage, Facebook’s Head of Public Relations, resigned from his position last Thursday. He had…
Instagram’s ‘comment thread’ vouches for an increase in social media rank and revenue!
Introduction of comment threads will help to keep track of conversations in the comment box…