PVR Inox, a prominent name in the premium cinema exhibition industry, has recently appointed Traptika Chauhan as the new Head of Agency Business and Pre-Sales. In this key leadership role, Chauhan will play a pivotal part in enhancing the company’s agency partnerships and pre-sales strategies, contributing to the organization’s growth in these areas.
Chauhan’s responsibilities will include fostering strategic relationships with agencies, streamlining pre-sales processes, and driving revenue growth across PVR Inox’s wide-ranging media portfolio. With her extensive experience in media sales and strategy, she is well-equipped to help the company achieve these goals.
Chauhan’s Distinguished Career Path
Chauhan comes to PVR Inox with a strong background in the media and advertising sectors. Prior to this appointment, she was the Head of Agency Business at Paytm Ads, a role she held since August 2022. Her career also includes significant leadership positions, such as National Head of Agency POD at Disney+ Hotstar and Business Group Head at Maxus. Throughout these roles, she managed high-profile clients, including Hero MotoCorp and Nokia.
Academic Credentials
Traptika Chauhan holds an impressive academic background, with a Post Graduate Program in Brand and Media Management (PGPDM) from MICA. Additionally, she earned a Bachelor’s degree in Electrical, Electronics, and Communications Engineering from COEP Technological University.
Chauhan’s appointment underscores PVR Inox’s dedication to strengthening its leadership team and expanding its presence in the media and entertainment sector.
