Puma’s Ingenious Outdoor Advertising Campaign

Puma's outdoor campaign replaced its iconic "PUMA" logo with "PVMA" to introduce PV Sindhu as their new brand ambassador. This creative strategy sparked curiosity, celebrated Sindhu’s achievements, and boosted brand…

By Nirlipta K 2 Min Read

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Latest People Movements

Edelman Appoints Rakesh Thukral as New APAC CEO, Succeeding Warren Fernandez

Thukral brings a wealth of experience to the role, having served as Edelman’s APAC Chief…

By Vikram Kharvi 3 Min Read